Building a large association takes time, focus, and a lot of revenue. Fortunately, you can collect that revenue from a wide variety of sources. Associations use dues from members who gain valuable access to their works as the primary form … Read More
10 Member Engagement Ideas Every Association Should Try
Most associations, like businesses, strive to attract new members but neglect them once they are on board. They do not work as hard to ensure that the members stay in the association for as long as possible. Member engagement and … Read More
Four Ways to Encourage Next-Year Registration During This Year’s Event
If your business or organization hosts an annual event like a conference or gala, planning is a lot easier when you know who all is coming and have the budget available from ticket sales. This means that the earlier your … Read More
5 Steps to Build a Strategy for Growing Non-dues Revenue
Revenue growth is never simple. That truth only magnifies once you begin to take any type of revenue into account that goes beyond basic responsibilities. Yes, your association’s members pay regular dues. But we already know that on average, these … Read More
8 Tips for Improving Member Engagement At Events and Conferences
The success of any association depends on various factors, including the ability to engage members actively whenever you hold events and conferences. Appreciating the fact that attendees at a conference have a particular expectation and working towards fulfilling this will … Read More
5 Steps to a Certification Program that Grows Non-Dues Revenues
Non-dues revenue is becoming increasingly important for associations across industries. According to a 2016 survey, the average association can only rely on dues for 50% of its budget, and that number is falling continually. To sustain a successful operation over … Read More
5 Ways to Leverage Association Surveys for Maximum Member Engagement
Member engagement should be one of the core goals of any association. Without it, you will likely have a high churn of members who just don’t see any value in paying dues and look to spend their professional development budget … Read More
Event Planning for Member-Businesses to Grow Your Non-Dues Revenue
When you run a large business industry association, the general assumption is that you are rolling in cash. After all, you appear to be the nexus of thousands of successful business professionals and growing companies, therefore should have resources that … Read More
How to Offer an Open Bar at Events Without Draining Your Association Treasury
Whether you are throwing an award dinner, a networking cocktail event, or a holiday party, certain business-related events call for drinks. Associations, in particular, tend to be involved in special events where your guests expect the opportunity to get a … Read More
7 Tips for Increasing Member Engagement for Association Growth
Members are the lifeblood of any association or club. They are the primary reason for the association’s existence and survival. However, many associations are failing to engage members resulting in high turnover and low retention rate. Therefore, it is important … Read More