The need for connection and community is primal, as fundamental as the need for air, water, and food. —Dean Ornish Community is essential for the individual. It helps them grow and learn and succeed. And just as every individual needs … Read More
Member Engagement

Defining Member Engagement
For every organization, member engagement looks a little different. Some see it as a greater number of members taking on leadership roles. Others simply care about attendance. There is no perfect definition of member engagement. And it is for this … Read More

4 Habits To Avoid With Membership Engagement
Member engagement is a fragile aspect of any professional organization. It requires time, effort, and consideration. And unfortunately, it can be easy to get wrong. There are a handful of practices that organizations can pick up as habits, thinking that … Read More

Creating Member Engagement Through Member Onboarding
Creating strong member engagement is a journey. It is not just a once-off task that associations can check off the list. It requires reliable and regular consideration and effort. And it starts at the very beginning of a member’s experience … Read More

10 Best Practices to Improve Member Engagement at Association Events
For many associations, conferences are an integral strategy to increase member engagement and grow non-dues revenue. They offer an opportunity to get your most engaged members together in one space, while simultaneously showcasing your thought leadership and industry expertise. Of … Read More … Read More

How to Improve Member Engagement Through Active Advocacy
Associations are held together by a single area of interest. Depending on your specific organization, that area might be a professional field of expertise, or an industry. If it’s the latter, chances are your association is directly connected to the … Read More

Member Engagement: What Members Want
Membership in an organization can seem like a roller coaster. After a big campaign, membership attendance skyrockets. Meetings are full and functions are bursting with energy. A few months later, though, it is a different story. Getting members involved feels … Read More

9 Strategies to Help Your Association Improve Member Engagement
9 Strategies to Help Your Association Improve Member Engagement. In many ways, member engagement is the holy grail of association management. The sheer number of members matters little if these individuals don’t actually engage with your content and purpose, driving … Read More